The Bachelor of Science in Business Administration Degree with a concentration in Marketing prepares students majoring in marketing
for a wide range of opportunities in business.
The program provides students with comprehensive knowledge of organizational marketing along with the skills necessary for effective decision-making in a business environment.
Marketing is people-oriented, ever changing, and challenging. Students have the opportunity to use their analytical skills,
imagination, and creative potential.
*The Associate of Science in Business Administration degree can
be awarded upon completion of 60 semester hours.
Students can complete the Bachelor of Science in Business Administration
degree program or tailor their degree to include one
or more majors.
Upon successful completion of this degree, you are eligible to enroll into Southwest University’s graduate degree program(s).
120 Semester Hours
* The Associate of Science in Business Administration can be awarded upon completions of
60 semester hours.
A maximum of 90 semester hours may be accepted toward fulfilling the degree requirement.
Students must complete a minimum of 30 semester hours, 10 courses, with Southwest University.
General Education Courses
Students must have satisfied or they must complete the following General Education courses:
Students must have satisfied or they must complete the following core courses:
Concentration Requirement Courses